Buick LaCrosse sales decreased 39 percent to 1,389 units during the third quarter of 2019, results that correlate with GM’s decision to discontinue the vehicle as consumers continue to flock to crossovers at the expense of sedans. So, in what is clearly an effort to liquidate existing inventory, a Buick LaCrosse discount takes 16 percent off the full-size premium sedan in October 2019, which can add up to nearly $7,000 off in some cases. However, unlike the Buick discount offer in June, which was available to GM owners, this month’s offer is exclusive to current owners of non-GM vehicles. It’s worth noting that a nearly identical incentive was also offered in August and in September.
The nationwide Buick LaCrosse discount on the premium luxury sedan is 16 percent below MSRP for current owners of non-GM vehicles when financing with GM Financial. To qualify, a buyer must be a current owner of a 2005 or newer non-GM vehicle.
This Buick LaCrosse discount is applicable to all 2019 models except for the base (1SV) model. For reference, here are the 2019 Buick LaCrosse models and their respective MSRPs, destination freight charge included:
- Preferred – $34,595
- Essence – $37,295
- Premium – $39,595
- Sport Touring – $40,295
- Avenir – $45,795
When the above Buick LaCrosse discount is applied to an Essence model with an MSRP of $41,780, the MSRP decreases by nearly $7,000 using the following incentives: $1,466 price reduction below MSRP + $5,219 purchase allowance = $6,685 total discount. As such, the discount lowers the price to a more appealing $35,095.
As we mentioned, it seems that GM’s main purpose with this Buick LaCrosse discount is to move existing inventory while also attracting customers of competing vehicles.
- Must take delivery by October 31st, 2019.
- See dealer for details.
- Incentive for the United States of America, unless otherwise specified.
- Some customers may not qualify for this offer.
- Offer not available with special finance, lease, and some other offers.
We strive to provide accurate and up-to-date information about the vehicles and their incentives in question, but errors and misprints can happen. In addition, the manufacturer can change incentive information at any time and without notice. Always consult with your dealer regarding color availability information before making purchase decisions. GM Authority will not be held responsible for any misprints, typos or any other errors.
About Buick LaCrosse
The Buick LaCrosse is a full-size premium sedan that slots above the compact Buick Verano and midsize Buick Regal. The current, third-generation LaCrosse was introduced for the 2017 model year. The vehicle is based on the long wheelbase variant of the GM E2 platform. The short-wheelbase variant of the same platform is shared with the sixth-generation Buick Regal and ninth-generation Chevrolet Malibu.
The 2018 model introduced several new colors and the GM 9-speed automatic transmission in place of the 2017 model's 8-speed. It also added a new standard powertrain in the form of the mild-hybrid 2.5L engine with eAssist coupled with a six-speed automatic transmission. In addition, the 2018 LaCrosse Avenir was introduced to serve as the range-topping model.
The 2019 LaCrosse introduced two new colors and a Sport Touring (1SH) trim. A refresh is expected for the 2020 model year.
The third-generation LaCrosse is built at the following plants:
- GM Detroit Hamtramck factory operated by GM USA supplying North America
- Jinqiao South factory operated by Shanghai GM supplying China
In November 2018, General Motors announced that it will discontinue the Buick LaCrosse in the United States market, a move that will result in the idling of the Detroit-Hamtramck plant where it's built. The vehicle will remain available in China.