Chevrolet Trax sales increased 20 percent to 24,580 units in the first quarter of 2019, a very healthy growth rate that enabled the nameplate to set a first-quarter sales record. And now, in what could be a way to continue this upward momentum in the increasingly-competitive subcompact crossover SUV segment, a new Chevrolet discount reduces the price of select Trax models by $4,000 in May 2019.
Nationwide Chevrolet discounts on the Trax for May 2019 are as follows:
- $4,000 cash allowance: $4,000 total cash allowance for current GM owners when financing with GM Financial
- This incentive seems to be a way to retain current GM, Chevrolet, and Chevrolet Trax owners
- $3,000 cash allowance: $2,250 consumer cash + $750 downpayment assistance = $3,000 total cash allowance
- This incentive seems to be a way to attract new customers to the Trax
- It’s worth noting that those who currently do not own a GM vehicle will have to settle for this $3,000 rebate
For reference, here are the applicable 2019 Trax trim levels and their corresponding starting MSRPs:
- LS – $22,295
- LT – $24,195
- Premier – $28,595
The $4,000 Chevrolet discount as it applies to an in-stock 2019 Trax Premier model with an MSRP of $28,595 brings the starting price of said model to $24,595, which is almost as affordable as a regularly priced 2019 Trax LT. Meanwhile, the $3,000 Chevrolet discount brings the starting price of the 2019 Trax LS to just $19,295.
- Must take delivery by May 31, 2019.
- See dealer for details.
- Incentive for the United States of America, unless otherwise specified.
- Some customers may not qualify for this offer.
- Offer not available with special finance, lease, and some other offers.
We strive to provide accurate and up-to-date information about the vehicles and their incentives in question, but errors and misprints can happen. In addition, the manufacturer can change incentive information at any time and without notice. Always consult with your dealer regarding color availability information before making purchase decisions. GM Authority will not be held responsible for any misprints, typos or any other errors.
About Chevrolet Trax
The Chevrolet Trax is a subcompact crossover utility vehicle. It slots below the Equinox as Chevrolet's smallest CUV and rides on the GM Gamma 2 platform shared with the Chevrolet Sonic/Aveo and Buick Encore. The model was Chevrolet's first offering in the subcompact (B segment) crossover space and the second (after the Nissan Juke) to launch in its segment in the U.S. market.
Having launched for the 2015 model year in the U.S., the Trax received a refresh for the 2017 model year that consisted of all-new front and rear fascias, the replacement of the LTZ trim by the new range-topping Premier model, revised interior, a new infotainment system with Apple CarPlay and Android Auto compatibility, and more.
The 2018 Chevy Trax represents the fourth model year of the first-generation Trax and receives several changes including three new exterior colors, a new Trax Redline Edition model, and several equipment-level changes. The 2019 Trax got three new exterior colors and a new Premier badge on the tailgate. The 2020 model is expected to be the last model year of the current, first-generation Trax before an all-new, second-generation model arrives.
The Trax, which is called the Chevrolet Tracker in some markets like South America, Russia and the CIS, is built at the following GM plants:
- GM Bupyeong factory in Bupyeong-Gu, South Korea operated by GM Korea - supplies Eurasia, North America and Holden Trax to Australia/New Zealand
- GM San Luis Potosi factory in San Luis, Mexico operated by GM Mexico - supplies North America
- GM Dongyue South in Yantai, Shandong, China operated by GM China and SAIC - supplies China
Related News & Info
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- Chevrolet Trax information
- Running GM sales results