Chevrolet Trax sales increased 16.48 percent to 22,378 units in the fourth quarter of 2018. The increase is not surprising considering the current market trends, which strongly favor SUVs and crossovers over sedans. And now, in what could be a way to maintain sales volume in the rapidly-growing yet highly-competitive subcompact crossover SUV segment, a new Chevrolet discount reduces the price of select Trax models by over $3,000.
Nationwide Chevrolet discounts on the Trax for January 2019 are as follows:
- 2019 Trax: $3,250 total cash allowance on select in-stock models when financing with GM Financial
- 2019 Trax: $2,250 total cash allowance; not available with special finance or lease offers
- 2018 Trax: $3,250 total cash allowance on select in-stock models when financing with GM Financial
For reference, here are the applicable 2018 and 2019 Trax trim levels and their corresponding starting MSRPs:
- LS – $22,295
- LT – $24,195
- Premier – $28,595
- LS – $21,995
- LT – $23,895
- Premier – $28,295
The $3,250 Chevrolet discount as it applies to an in-stock 2019 Trax LT model with an MSRP of $24,195 brings the starting price of said model to just $20,945, which is even more affordable than a regularly-priced 2018 Trax LS – the base model of the prior model year. Meanwhile, the $3,250 Chevrolet discount brings the starting price of the 2018 Trax LS to $18,745.
- Must take delivery by January 31, 2019.
- See dealer for details.
- Incentive for the United States of America, unless otherwise specified.
- Some customers may not qualify for this offer.
- Offer not available with special finance, lease, and some other offers.
We strive to provide accurate and up-to-date information about the vehicles and their incentives in question, but errors and misprints can happen. In addition, the manufacturer can change incentive information at any time and without notice. Always consult with your dealer regarding color availability information before making purchase decisions. GM Authority will not be held responsible for any misprints, typos or any other errors.
About Chevrolet Trax
The Chevrolet Trax is a subcompact crossover utility vehicle. It slots below the Equinox as Chevrolet's smallest CUV and rides on the GM Gamma 2 platform shared with the Chevrolet Sonic/Aveo and Buick Encore. The model was Chevrolet's first offering in the subcompact (B segment) crossover space and the second (after the Nissan Juke) to launch in its segment in the U.S. market.
Having launched for the 2015 model year in the U.S., the Trax received a refresh for the 2017 model year that consisted of all-new front and rear fascias, the replacement of the LTZ trim by the new range-topping Premier model, revised interior, a new infotainment system with Apple CarPlay and Android Auto compatibility, and more.
The 2018 Chevy Trax represents the fourth model year of the first-generation Trax and receives several changes including three new exterior colors, a new Trax Redline Edition model, and several equipment-level changes. The 2019 Trax got three new exterior colors and a new Premier badge on the tailgate. The 2020 model is expected to be the last model year of the current, first-generation Trax before an all-new, second-generation model arrives.
The Trax, which is called the Chevrolet Tracker in some markets like South America, Russia and the CIS, is built at the following GM plants:
- GM Bupyeong factory in Bupyeong-Gu, South Korea operated by GM Korea - supplies Eurasia, North America and Holden Trax to Australia/New Zealand
- GM San Luis Potosi factory in San Luis, Mexico operated by GM Mexico - supplies North America
- GM Dongyue South in Yantai, Shandong, China operated by GM China and SAIC - supplies China
Related News & Info
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