The 2019 Chevrolet ZR2 Bison promises to be an off-roading apex predator, and has been priced accordingly. The mid-sized pickup truck co-developed with American Expedition Vehicles will start at $48,045 for a LGZ V6 extended cab variant, or $49,645 for the crew cab. Both prices include $995 destination. If you want the 2.8L Duramax diesel engine, the ZR2 Bison starts at an esteemed $54,145.
The 2019 Colroado ZR2 Bison is $5,750 more than the ZR2, which covers all of the top-shelf kit that comes with it. The ZR2 Bison comes with five skid plates made of Boron steel to cover engine oil pan, fuel tank, transfer case as well as the front and rear locking differentials for the toughest terrains. Additionally, AEV steel bumpers provide further protection from whatever the not-so-beaten path throws at the 2019 Colorado ZR2 Bison. The front bumper also contains winch provisions and fog lights, while the rear bumper includes built-in recovery points. There’s are ZR2 Bison-specific graphics and badging throughout, as well as 31-inch Goodyear Wrangler Duratrac off-road tires reside under even larger fender flares. The 17 x 8-inch aluminum wheels are specific to the Colorado ZR2 Bison as well. And don’t forget that snorkel.
For comparison, a comparatively equipped Jeep Wrangler Rubicon Unlimited can $50,025. But it’s not a pickup truck, and word is still out on how much the Jeep JT Wrangler (Scrambler?) pickup will start at. Further, the Chevrolet Colorado ZR2 Bison undercuts the larger and more powerful Ford F-150 Raptor by roughly $3,000. But it’s well above the $42,660 Toyota Tacoma TRD Pro, though promises to be far more capable.
“Although they play different roles, and are for different customers, a fully loaded Rubicon with similar levels of capability and equipment will be over $50,000. However, when looking at other factory off-road vehicles on the market, the ZR2 Bison is unmatched for all around versatility,” according to Dave Harriton, president and founder of American Expedition Vehicles. And he would know, as AEV has a longstanding relationship with Jeep.