Buick rolled out the third Avenir-branded model late Tuesday evening: the 2019 Buick Regal Avenir, which arrives with typical concept-car inspired design cues, more premium features and the brand’s latest infotainment system.
The latest Avenir model will follow the formula with a 3D-mesh front grille, 19-inch Pearl Nickel wheels and Avenir badging throughout the exterior. Inside, diamond-quilted leather seats are part of a new Whisper Beige interior theme with Ebony accents and embroidered first-row headrests. Buyers can also choose an Ebony interior motif as well.
Regal Avenir rolls out Buick’s latest infotainment system, which is the first to utilize the cloud. The cloud-connected system enables embedded apps and takes a driver’s infotainment profile with them into any other compatible vehicle. Cadillac first introduced the feature with its CUE infotainment system. Other creature comforts include wireless charging, navigation, a Bose eight-speaker premium audio system, and a suite of active safety features.
Under the posh mid-size sedan’s hood is a familiar 2.0-liter LTG turbocharged four-cylinder engine making 250 horsepower and 260 pound-feet of torque. A nine-speed automatic transmission handles shifting duties.
The Regal Avenir should only propel transaction prices for the Regal nameplate. Buick said half of all Regal Sportback buyers have chosen the range-topping trim, and market research shows a growing demand for mid-size cars priced from $30,000 to $40,000. Buick didn’t provide pricing for the Regal Avenir but said the figure will be revealed closer to its arrival at dealerships in early fall.