Cadillac is sticking to a familiar playbook with 2019 XT4 pricing. Along with the compact crossover’s reveal on Tuesday evening, the luxury brand announced the XT4 will start at $35,790, which includes a destination fee.
At a glance, that’s roughly $7,000 to $5,000 less expensive than the XT4’s direct rivals in size: the BMW X3, Audi Q5 and Mercedes-Benz GLC. With the pricing strategy, Cadillac will offer the XT4 as a rival to the compact German crossovers, but price it more like a sub-compact model.
With Cadillac’s new “Y” trim strategy, all models start with the new “base” Luxury trim level. From there, customers can pick either Premium Luxury or Sport models, which add their own unique content. In this case, a $35,790 XT4 should net 18-inch wheels, LED head and taillights, leatherette trim, power seats, rear-park assist, CUE and dual-climate control among other things.
Optional for the “base” Luxury trim are a sunroof, cold-weather package, Navigation radio with Bose audio, all-wheel drive and a trailering package.
Right now, the XT4 won’t take aim at V6-powered rivals and stick to a 2.0-liter turbocharged four-cylinder LSY engine with 237 horsepower and 258 pound-feet of torque. GM’s new nine-speed automatic handles shifting duties.
Of course, the options list is plentiful, and we have a feeling many XT4 won’t boast the $35,000 price tag after combing through available features and trim levels.