The 2018 North American International Auto Show was the year of the pickup truck. And a 2019 Silverado rival emerged from the auto show, that is the 2019 Ram 1500.
Ram has often been a distant third in the full-size pickup truck sales race, but the truck has become increasingly competitive with Chevrolet and GMC in recent years. For its redesign, Ram has high hopes. We found two major areas where the Ram 1500 and 2019 Silverado really choose different paths.
Foremost, the Ram boasts a 48-volt belt alternator hybrid system dubbed “eTorque” for both the 3.6-liter V6 and 5.7-liter Hemi V8 engine options. The system electrifies Ram’s bread-and-butter pickup and provides an additional 90 pound-feet of torque temporarily with the V6, and an extra 130 lb-ft with the V8. Chevrolet did not reveal any electrification plans for the 2019 Silverado—at least not yet.
The other major area where the 2019 Silverado rival differentiates itself is the interior. We’ve heard a lot of comments about the Silverado’s interior, and most of them argue it’s not enough of a departure. While it may be functional, Ram’s interior does have more of a sexier appeal. In fact, a 12-inch touchscreen that flows down the center console is an option with the 2019 Ram. As luxury pickups become a real money maker, the Silverado High Country may seem less attractive in the eyes of a fresher fully-loaded Ram interior. But, we digress.
Ram’s new pickup will begin shipping during the first quarter of this year. We’ll have to wait until late 2018 to see the 2019 Silverado show up at dealerships.