General Motors and Honda officially tied the knot when both automakers announced a joint manufacturing venture to produce fuel cells at GM’s Brownstown, Michigan battery plant. Now, the operation has an official logo.
Both GM and Honda unveiled Fule Cell System Manufacturing LLC’s logo at a ceremony in Detroit, Michigan. The gathering also thanked local elected officials for helping to bring the operations to the state. Both GM and Honda are on track to produce the fuel cells around 2020 and will add 100 new jobs at the Brownstown plant.
From there, GM and Honda will utilize the fuel cell systems separately. The goal of the joint venture is to bring the cost of the product down and provide economies of scale for the budding propulsion method.
GM and Honda have each appointed leadership for the operation and both automakers agreed to rotate the positions of president and vice president between both automakers every two years. Both GM and Honda each appointed a board of directors with three executives from each automaker as well.
GM has stayed away from a mass production fuel cell vehicle as it believes the technology is changing too quickly. The automaker has said by the time it would introduce a fuel cell vehicle, the engineering would be obsolete. By waiting and utilizing this joint venture, GM could begin to dip its toes in fuel cells soon, though.