Cadillac Escalade Sales Rise 17.5 Percent To 5,472 Units In December 2016
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Cumulative U.S. deliveries of the Cadillac Escalade totaled 5,472 units in December 2016, an increase of 17.5 percent compared to 4,659 units sold in December 2015. Those 5,472 units were comprised of:
- 3,388 units of the regular-length Escalade, an increase of 23.5 percent compared to 2,743 units sold in December 2015, and
- 2,084 units of the extended-length Escalade ESV, an increase of 8.8 percent compared to 1,916 units sold in December 2015
During the 2016 calendar year, cumulative Escalade sales increased 8.8 percent to 39,092 units, comprised of:
- 20,216 units of the regular-length Escalade, an increase of 9.4 percent, and
- 13,404 units of the Escalade ESV, an increase of just under 5 percent
Sales Numbers - Cadillac Escalade - December 2016 - United States
| MODEL | DEC 16 / DEC 15 | DECEMBER 16 | DECEMBER 15 | YTD 16 / YTD 15 | YTD 16 | YTD 15 |
|---|---|---|---|---|---|---|
| ESCALADE | +23.51% | 3,388 | 2,743 | +11.18% | 23,604 | 21,230 |
| ESCALADE ESV | +8.77% | 2,084 | 1,916 | +5.43% | 15,488 | 14,691 |
| TOTAL | +17.45% | 5,472 | 4,659 | +8.83% | 39,092 | 35,921 |
In Canada, the Escalade recorded 505 cumulative deliveries in December 2016, a notable increase of 250.7 percent compared to December 2015. The 505 units were comprised of:
- 315 units of the regular-length Escalade, an increase of over 176 percent compared to 114 units sold in December 2015, and
- 190 units of the Escalade ESV, a colossal increase of 533 percent compared to the 30 units sold in December 2015
During the 2016 calendar year, cumulative sales of the Escalade increased 36 percent to 2,835 units in Canada.
Sales Numbers - Cadillac Escalade - December 2016 - Canada
| MODEL | DEC 16 / DEC 15 | DECEMBER 16 | DECEMBER 15 | YTD 16 / YTD 15 | YTD 16 | YTD 15 |
|---|---|---|---|---|---|---|
| ESCALADE | +176.32% | 315 | 114 | +10.61% | 1,783 | 1,612 |
| ESCALADE ESV | +533.33% | 190 | 30 | +122.41% | 1,052 | 473 |
| TOTAL | +250.69% | 505 | 144 | +35.97% | 2,835 | 2,085 |
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Not surprising as there is very good demand for the iconic Escalade and with an economy that continues to get stronger the Escalade should continue to do well for the next couple of years.
I wish they would do something to freshen it up a little. Address a couple of the gripes about it, make a V-Sport variant or slightly modify the exterior.
I think a performance variant (V-Sport) should be offered right away. Cadillac has all the bits and pieces plus the know-how to do it an quite easily. The LT4 makes enough power to make the big girl scary fast. The requisite brake, tire, suspension and cooling upgrades should not be difficult or cost a lot.
Fairly easily Cadillac could have a competitor to the M-B AMG G65, LandRover Range Rover 5.0V8 Sport or Bentley Bentayga.
I agree. As much as I hate to admit it, the Escalade is currently the face of the Cadillac brand. It’s large, powerful, opulent, and, most importantly, is the right kind of vehicle in the right kind of market: given the fact that SUVs and CUVs continue to dominate the sales charts. Not to mention it’s iconic name that has managed to gather cache over the course of its existence.
I too would love to see Cadillac push the envelope a bit with an even more powerful, luxurious and sporty Escalade! But as long as it’s riding on that old live rear axle suspension, I don’t see how Cadillac can achieve such. The power will be there, but the handling won’t. At best it’ll be a straight-line performance behemoth. I’m hoping to see GM adopt a platform that supports an IRS system for maximum comfort and handling; or better yet, reserve the sporty/powerful SUV model for a potential Omega-based SUV.
Escalate is really the only vehicle Cadillac has in the luxury class market! That why Cadillac management does not give it an alphanumeric three character name! It has a brand way above Cadillac other models!
So… you say the Escalade has a “brand way above Cadillac’s other models”, which is likely the case, but you also need to look at the “why”.
The Escalade has been around for two decades as either a decent or a very good vehicle. The other Cadillac vehicles nameplates are either brand new (ATS, CT6, XT5, etc.) or have been around as a decent product that only recently became very good (CTS).
All that is to say this: if 20 years ago, Cadillac had been making good, very good, or downright excellent CT# and XT# vehicles alongside the Escalade, all of them would have been enjoying the same or similar cachet, image, and status as the Escalade is enjoying today. As we all know, this was not the case. But luckily, it will be going forward.
Agree that time and consistently making a quality product is very important but part of the allure of the Escalade is that it is so over the top. It is the poster child for excess.
It is big, lavish and ostentatious and it’s great because of it.
It has become a symbol of success and that is not because it has class leading ergonomics, driving dynamics, build quality, fit/finish or fuel economy because it does not have any of those.
Cadillac should try to sprinkle a little Escalade sex appeal on the other models.
I appreciate good driving dynamics in the sedans but how about making them more luxury performance sedans rather than the current performance luxury sedans.
Alex,
I too hope Cadillac gets their act together on all their vehicles in the future, but whether it will or will not is yet to be determined.
I wish it were true Alex, but sadly it’s not. NOBODY aspires to own a ATS,CTS, DTS, or even the new CT6. But they sure do aspire to own Escalades. I must concur, over the years, the Escalade has been far from the best Cadillac GM could make. But it just keeps getting better, and it’s one of the few nameplates GM gets. The new Escalade is what people think of when you say Cadillac.
You can say the same thing that a lot of people aspire to own an S Class, A8, LS, XJ and other halo cars like the AMG GT(s), R8 and NSX also over the lesser models. But the reason why sales are good with the Germans are the nameplates of the lesser models to the flagships have been around for a long time. If the ATS, CTS, and CT6 had been around just as long like its foreign competitors, sales could be far better than they are now. But it is the beginning of the repositioned CTS which will get better for the next generation and more than likely will be called CT5 same as for the ATS as well. The CT6 will gain cache once other alternatives arrive, along with a possible LWB of the car. And the XT5 is enjoying excellent sales where the SRX left off. So there is not much you can complain about on the current Cadillacs but its struggling cache which is getting better and being view in a positive light by the general public each year. The only thing Cadillac needs are crossovers and more finesse in the line-up which will be addressed starting in mid ’18 to early ’21. And I still believe that there will be a mid-engine performance flagship (halo) coming after ’21.
This is just another sign of just how much Cadillac has changed . If you had told someone in the mid-90’s that it would be an SUV and crossover would be the best sellers at the division you would have been laughed at .
We can thank the Ford Motor Co. for the birth of the Escalade . Had they not come out with their Navigator Cadillac may have never built it . We can all remember the first attempt in 99 which was the beginning , which at the time was a rebadged GMC .
I have owned two Escalades the first in 2005 , and at the time was considered ” the most powerful SUV in the World ” .
It’s time for Cadillac to do something to the best Escalade ever and regain that title again .
Soon it would be nice to see them get back to what they had always done better than anyone and build cars that might help regain some of the image here in the States which som customers miss .
Escalade is really a brand of its own. I bet if you’d ask one person name a current Cadillac they’d be blank. Ask them what the escalade is and the light bulb would light up. Sounds funny but kind of true lol.
I really though Cadillac should have names there SUV line up the escalade and leave the current escalade as just the escalade and then add the esv and maybe ext and so on.
In a way you’re right. The rest of the line up is little more than “placeholders”. They do next to nothing for the brand. The Escalade on the other hand is THE essence of Cadillac to the masses.
All you guys have nailed it. The Escalade is unique in the lineup. The Escalade has always had a presence that left no doubt what it is! Folks that would not even look at any other Cadillac will purchase an Escalade. I don’t think it is because it is an engineering marvel or is a super good reliable vehicle!
The Escalade I owned was average at best from a quality point of view but I overlooked that because it was an Escalade. Frankly the recent iteration is not rated highly and even rather poorly in CRs owners survey. In spite of the mediocre quality ratings, it reflects an overall high satisfaction rating by those same owners. I think this sums up the mystique of the Escalade! If only a small portion of that could rub off on the other Cadillac’s.
The ATS, CTS and CT6 are more than just ‘placeholders’. They do move the brand forward by continuing to show Cadillacs proficiency in making very capable and superbly handling sedans.
Cadillac needs to make their sedans more luxurious, more daringly designed and no short-cuts on interior materials.
No they don’t. They do nothing of the sort. Sure they attempt to, but as far as perception is concerned…nadda. Loot at the CTS-V. One of my favorite cars. But out side of car enthusiast, nobody knows or cares that it exist. And it has no affect on Cadillacs overall perception or sales.
Part of that is Cadillac’s lack of marketing and GM always dropping the ball on advertising and when they have great product. GM used to be the masters of auto marketing, they practically wrote the book on it. But these days they cant market their way out of a wet paper bag. Yet make better cars than ever before.
Cadillac is the poster child for this. Every car in the line up is good or excellent. Yet a mediocre crossover and a body on frame truck are their best sellers and publicly considered Cadillacs best products. WTH?
GM is sorely misreading the market. And the answer is right in their face. People want Escalade presence opulence, and style. Not “me too” euro wannabe sedans. They want traditional American luxury, yet GM seems to think that means track times and boring midsize sedans.
Sidenote: American luxury has always been brash, innovative, and a statement of blatant success. That staid, stodgy, reserved “old world luxury is Europe’s thing. STOP IT! Cadillac, , and Chrysler haven’t made an impressive luxury car since they adopted that mindset. Get back to your roots.
Edit: “Cadillac, , and Chrysler haven’t made an impressive luxury car since”
Meant to ad Lincoln in there! Oops. Bear with me folks, doing all this ranting on a cell phone.
too me the Escalade is the real Cadillac and look fantastic….all the other Cadillacs look like ass….all Cadillacs need to have the upright Escalade styling….not boring, soft earo wanabees that look like bars of soap.
IMO, I think the current generation is the best yet. For a vehicle with an average transaction price of $85K out the door and selling a little over 5K this past month is excellent, although, Winter’s Best Season sales took part of that to get rid of the ’16 models and help move ’17 models as well.
Although, I do agree with some that the Escalade could use a V-Sport in the line-up, it needs other variants also, like a trim above the Platinum, a diesel and hybrid model to generate more sales and more choices. But I do believe they will come on the next generation models, if not on a refresh model.
The current design is gorgeous and more elegant looking than the past generation models. I wonder if the current design going to stick around for 6 or 7 years before the Escala derived styling cues take affect on a vehicle this size. It would be interesting to see what the next generation model with that styling on something this big will look like.
Vehicles that have been around longer than the Escalade like the Lexus LS, Navigator, Range Rover and G Class are excellent alternatives and in few ways maybe better on choices such as engines and luxury but does not have overall mass appeal of cache and image that the Escalade has. IMO, the Escalade is similar to the S Class when it comes to image and cache and very best, just happens to be a luxury SUV.