As Ford and Holden wrap up local production in Australia, a new battleground has emerged in the country: pickups. Or utes depending on how you approach the subject matter of a vehicle with a bed out back.
Simultaneously, Supercars Australia will be busy redefining its V8 Supercars series as the Holden Commodore and Ford Falcon exit production. In the process, Supercars Australia has announced its latest series coming in 2017 titled “SuperUtes.”
The series will replace the short-lived “V8 Utes” series and be open to all manufacturers looking for a place on the podium.
“V8 Utes has been a popular and entertaining category but with the changing automotive market, it’s important that the Utes series becomes more market relevant,” Supercars Managing Director Matt Braid said.
“Utilizing production based turbo-diesel dual cab utes currently available for sale in the Australian market, SuperUtes will open the category to a variety of new manufacturers while still maintaining the spectacular and entertaining elements that make the category such a favorite with the fans.”
The first SuperUtes event has already been planned and will take place in Townsville next July, followed by Ipswich, Bathurst, Gold Coast and Newcastle. Expect the Holden Colorado and Ford Ranger to be highlights of this latest series.