The Opel Mokka X is not your typical small crossover. That’s the message Opel is gunning for with its latest ad campaign launching for the 2017 Mokka X.
The campaign will feature brand ambassador Jürgen Klopp and a tagline of, “With innovations of the premium class.” The campaign will begin with three television and digital ads to reveal features the public may not normally associate with Opel, like AFL LED headlamps or Opel OnStar.
“The new MOKKA X is a real symbol of success with that certain x-tra” says Opel CMO, Tina Müller. “In the new campaign we show how the MOKKA X combines premium features with absolute driving pleasure – this includes the intelligent all-wheel drive, best connectivity thanks to Apple CarPlay and Opel OnStar, or the innovative LED headlamps.”
Production of the 2017 Mokka X is currently underway with the vehicle arriving next month.