Chevrolet is happy to sell you a pickup truck even if it will never see any sort of towing duties during its lifetime. However, when any of the brand’s trucks are tasked with towing, Chevrolet wants to engineer and created the most integrated experience on the market.
That’s why Chevrolet has partnered with the Recreational Vehicle Industry Association (RVIA) and the National Association of Trailer Manufacturers (NATM) to engineer and create an integrated towing and trailering experience.
“Our owners are often towing something, from an RV to construction equipment, that is more valuable than their truck,” said Tim Herrick, General Motors future truck executive chief engineer. “Unequivocally, they tell us that they are looking for a better towing experience. Safer, easier, with more integration between their trailer and their truck.”
By diving into the trailering industry, Chevrolet hopes to manufacture and develop new technologies to improve safety and efficiency. The partnerships will also focus on theft deterrents, too.
“Safety and ease of use are key considerations for families that use RV trailers,” said Bruce Hopkins, RVIA vice president, Standards. “We’re pleased to partner with Chevrolet and NATM on this project to create a safer, simpler and easier towing experience.”