FormTrends got the scoop on how a single side sketch in the design studio turned into a full-scale, concept vehicle. Unlike many planned concept projects, designers simply had a sketch of a Buick grand tourer. Coincidentally, Bryan Nesbitt, director of Buick Design, and Welburn had often spoke about the idea of a Buick GT.
Welburn simply said to start with that side view, and move it from there. The project began to really mature inside the studio, and immediately went from clay, to full scale quickly. As the design process evolved, more emotion and traditional Buick traits were involved to sculpt a modern identity with natural Buick design language.
Even the color of the car was decided upon early, the dark blurple hue we know and love, transferred from sketch to reality.
By the time it was finished, Welburn, Nesbitt and many others involved had designed a graceful Buick GT with presence, something which earned the team the 2016 North American International Auto Show’s “Eyes On Design” award.
A fitting end to a lasting career at GM for Mr. Welburn.