Love, it’s heavy word. We’re never “in like” with someone, or something, we love it. Maybe it’s tossed around too much, but Facebook and Chevrolet think “love” is the new the like.
Chevrolet is one of the first to adapt and utilize the new “Reaction” feature now built into one of your favorite social networks, featuring the 2016 Chevrolet Malibu. If you’ve logged into Facebook today, you will notice a few new options as you press the famous “thumbs up” icon. Included when hovering over the “Like” button are new options, such as “Love” and a small handful of emoji based reactions. But, no, there is still not a “dislike” button, folks.
“Timing couldn’t be more perfect for Chevrolet to bring the all-new 2016 Malibu and Facebook’s new Reaction buttons together,” said Paul Edwards, vice president of marketing for Chevrolet. “The midsize segment has traditionally offered many options to ‘like’, but only the new Malibu inspires the emotion to ‘love’.”
Check out the video above showcasing why Chevrolet thinks you’ll fall in love with the 2016 Malibu.