Well, we’re going to take a stab at a subcompact, 200-mile EV for Cadillac in today’s community question.
Foremost, Cadillac has gone on the record to state it will most likely not do a standalone electric vehicle following the fiasco that has been the Cadillac ELR. Instead, the brand has stated it foresees electrification as an “option” to check alongside other features, and nearly every future Cadillac will have said option.
But, could a premium EV do good things for the brand? The last thing Cadillac wants is to be compared to Tesla but, in a search for branding and image, maybe it would be a good thing.
Tesla has become somewhat of a status symbol. It’s a luxurious vehicle with all of the eco-cred in the world, something Cadillac would no doubt not be opposed to garnering. We think the 2017 Bolt EV will really help test the waters as to where the public stands on a true, mass-market EV. If the price is right, and the marketing does its job, it could be a success. And, it may coax other GM brands into sharing the technology.
So, would a premium subcompact based on the 2017 Bolt EV work? That’s for you to decide in our poll and in the comment section.