Particularly strong performers were Opel, Isuzu, as well as Chevrolet Light Commercial Vehicles (LCV). In addition, the results compare favorably to the industry, which totaled 51,256 vehicles in November 2015 compared to the 51,055 units units sold in November 2014. Market share for the month was 8.88 percent.
“2015 has been a tough year for South African consumers and this is reflected in the declining industry sales”, says Brian Olson, Vice President Vehicle Sales, Service, and Marketing for GM Sub-Saharan Africa. “Despite tough trading conditions we plan on closing the year on a strong note with encouraging performances from our Chevrolet and Isuzu LCV products. We expect Opel to attract new buyers and continue the sales momentum well into the new year as our new technologically advanced products find traction in our market”.
Sales highlights for GM South Africa in November 2015:
- The recently-refreshed Isuzu KB accounted for 1,263 sales. November sales represented the highest double cab sales in 17 months, driven by the all-new 250 High Rider double cab model.
- Chevrolet sales were led by the Utility (also known as the Montana in Latin America and as the Tornado in Mexico); it accounted for 1,234 units. Year-to-date sales for Chevrolet now stand at 29,131 units with a 5.1 percent share of the total industry.
- The Opel Adam accounted for 265 sales, representing the model’s second-best month this year; the super mini’s best month was February 2015, when it accounted for 280 units sold