As we reported yesterday in the investment into the Bedford, Indiana casting facility, we’re beginning to see the final allocations of the $5.4 billion General Motors announced for U.S. manufacturing investment earlier this year.
Today, GM announced an additional $44 million is being invested into the Bowling Green, Kentucky Corvette assembly. Specifically, the $44 million is being set aside for the Performance Build Center.
GM stated the investment comes with the success of the 2016 C7 Corvette Z06, which accounts for nearly one-third of all C7 Corvette sales.
The Performance Build Center houses the “Build Your Own Engine” program, a $5,000 option for C7 Z06 buyers to assemble their own 6.2-liter supercharged LT4 V8 engine. The program includes a full day with a build technician, assembly and a personalized engine plaque identifying the customer with professional photography.
The $44 million investment will create 36 news jobs, and follows an earlier $439 million investment by GM into the Bowling Green assembly as a whole. The latter funds will be used for a new paint shop and general facility upgrades.
Retooling and construction following the investments are scheduled to begin in January 2016.