It’s no secret General Motors’ OnStar 4G LTE wireless platform has been quite the success for the brand. The automaker forecasts a $350 million revenue from its connectivity related service between 2014 and 2018, and it’s expected the initial service will only continue to drive innovation.
Reuters reports GM plans to expand and continue to tap into car connectivity in its future models, as CEO, Mary Barra, explained in an interview.
“Our goal is to disrupt ourselves, and own the customer relationship beyond the car,” Barra said.
For example, she told of a technology that would allow a 2016 Chevrolet Malibu driver to step into a 2016 Cadillac CTS, and an application could import driver preferences for the vehicle, creating a seamless transition. It would be “a hop, skip and a jump” for GM to offer broader car sharing services, she said.
GM also foresees future technology to allow for greater insight into what its customers are doing behind the wheel, especially as the automaker’s SuperCruise technology debuts next year, allowing for autonomous driving. Technology will be able to monitor how drivers react to automatic braking and and hands-free highway driving, allowing GM to further improve and hone in the technology.
Be thankful, though, as some of GM’s highest echelon of sports cars will be spared from autonomous driving tech for a very long time. Yes, that includes the Corvette nameplate.