Today’s community question is a tad loaded. While some say Chevrolet simply doesn’t want to sell many Chevrolet SS performance sedans, just have a look at the car’s marketing resources, Chevrolet dealers certainly still want to move their inventories.
Therefore, we ask: what would it take to put a 2016 Chevrolet SS in your driveway?
Of course, there are simply many people who aren’t in the market for such a car. But many certainly are. Have a look at how many Dodge Chargers have found homes compared to the SS, and you’ll quickly get the idea.
Chevrolet recently revealed the 2016 SS performance sedan with a handful of new additions via the 2016 VF Holden Commodore Series II, but has not announced revised pricing for the sedan. We don’t expect the MSRP to fluctuate to drastically, but still, it’s an essential component to a purchase decision.
Currently, Chevrolet is being aggressive with a 72-month zero-percent finance offer on the 2015 SS sedan, something that should tempt any buyer considering the car, but, again, its merely one sales strategy component.
The Chevrolet SS could surely benefit from a repositioning in the brand’s lineup, dropping the “halo performance vehicle” moniker, and, subsequently, dropping the price. Because, as it stands, the car is sold as-is, loaded to the gills with features and performance. Maybe a more stripped-down variant would find more homes? It’s impossible to tell, as that’s not in the cards.
Or, you may feel the car’s positioning is just right. In fact, 2015 Chevrolet SS sales shot up over 100 percent last month, as the car’s cult following grows larger.
But, we want to hear from you. We’ve laid out a few possible ideas above, but feel free to add your own opinions in the comments section after voting in our poll.