Sales of General Motors vehicles in the Middle East grew 21 percent year-over-year in June 2015.
Though GM Middle East doesn’t report actual sales numbers, electing to only provide percent change figures, sales of each of the three brands marketed by GM in the region grew on an annual basis:
The automaker attributes the spike to better financing options and discounts related to the Ramadan.
“Even though Ramadan is not yet over, we’re already seeing a marked increase in sales. We attribute this to the fact that our customers have greater access to options to finance new vehicles,” said GM Africa and Middle East President and Managing Director, Mario A. Spangenberg.
“During the holy month, our dealers have been offering attractive Ramadan discounts, some of which are only available in the showrooms, as well as 0% finance options,” he added.
What’s more, Spangernberg said that attractive after sales products re also driving sales.
“The competitive, convenient and transparent aftersales packages we offer customers when they purchase a new car is also a key factor in driving more sales.”
In June, the strongest growth was in the UAE. There, sales were up 61 percent over June 2014. Oman and Qatar also posted notable results, with 59 percent and 36 percent sales increases, respectively.