A staple of local Detroit culture, General Motors reaffirmed its commitment to the Detroit River Days, signing on as the title sponsor for third consecutive year.
The GM River Days will include all-new attractions zip line rides, a Tuskegee Airmen Museum Airshow, an impressive lineup of national music acts and a special preview fundraising event called “River Nights” to support the continued development and operations for the Detroit riverfront.
“We’re excited to add these new enhancements to an already fantastic event,” said Mark Wallace, president & CEO of the Detroit RiverFront Conservancy. “GM River Days is about celebrating the Detroit riverfront and bringing people together. It’s been a long winter. GM River Days will get us back in the sun.”
The latest musical acts to perform during the upcoming GM River Days include Paul Rodgers, founding member of Bad Company on Friday night and the seven-time Grammy Award winner and Motown legend Gladys Knight on Saturday evening, in addition to R&B singer-songwriter Chanté Moore. The airshow over the Detroit river will feature two models of aircraft flown during World War II.
In addition, the fan-favorite “Detroit Food Court” will feature the the Soaring Eagle Cuisine Machine with other food options including Atwater in the Park, Bert’s Market Place, Coach Insignia, Famous Dave’s BBQ, Detroit Marshmallow Company, Eskimo Jack, Detroit Fish and Shrimp, RiverWalk Café, Baja Smoothies and more.
This will be the fifth year General Motors has sponsored the event, and third consecutive year GM has thrown their support at it.