Design has always been one of Opel’s core brand values, with the brand being the first European automaker to have its own dedicated design studio. The studio enabled Opel to produce Europe’s first-ever concept car, the Experimental GT, which was the first in a long line of stylish design studies from the German brand.
Later this month, Opel will celebrate their illustrious history in automotive design by bringing nine classic cars and the new Corsa hatchback to Techno Classica in Essen. The show, which is one of the world’s largest vintage and classis car shows, will feature the aforementioned Experimental GT, Diplomat A coupé, the Genève Concept and more. All of Opel’s vintage concepts will be on display at their 650 m2 booth in Hall 2 at the show.
While the main attractions at Techno Classica will almost certainly be the Experimental GT and Geneve Concept, the more modern Opel concepts are equally as important for the brand and will also be on display. This includes the GTC Concept from 2007, which ushered in the brand’s current styling era, summed up by the phrase ‘sculptural artistry meets German precision’. This motto is present in the new Corsa, and will be further applied to other new Opels going forward.
You can catch Opel at Techno Classic from April 15th-19th.