Buick could soon offer a more powerful engine option in the Encore compact crossover, if recent remarks by Buick-GMC’s U.S. vice president to Automotive News are any indication. The sole engine option in the Encore is a 1.4-liter turbocharged four-cylinder producing 138 horsepower, and it will soon be outclassed in power by new segment rivals.
The addition of a more powerful engine option in the Encore may help the model continue with its strong sales momentum into 2015 and onwards. Buick sold 48,892 Encores in 2014, making it the brand’s third strongest-selling model, a market performance Buick would like to maintain.
Aldred said “he’d be lying,” if he said Buick wasn’t considering offering a more powerful engine in the Encore. A new engine option would help differentiate the Encore further from its platform mate the Chevrolet Trax, however Aldred said the company is paying close attention to costs.
“I’m looking to grow volumes, and we’re always looking at customer feedback for what changes we need to make,” Aldred said. “But there’s always a trade-off between cost and benefit.”
Aldred said there is no imperative reason to upgrade the Encore’s engine, apart from it being outclassed in power by competitors. He added it’s “often journalists” who have complaints about a vehicle’s power “rather than consumers.”