Buick will apply the design elements seen on the recently unveiled Avenir concept to its future production cars. You may see things like the redesigned grille, tri-color emblem and sweep spear body line on everything from future Buick crossovers and SUVs to entry-level sedans, however we’d like to see the Avenir itself reach production, not just its design cues.
The Avenir isn’t one of those concepts that is solely a showpiece. Its powertrain, made up of a V6 engine and a nine-speed paddle-shift transmission, really works, and the interior is reminiscent of the latest all-new addition to Buick’s portfolio, the Envision crossover. Additionally, the Omega platform it rides on is destined for production in the Cadillac CT6, and thus could easily be used in a Buick application.
Do you think the Avenir should reach production? We think it’s the perfect car to help elevate the brand’s image, and your mom would definitely say, “that’s not a Buick!” upon seeing it. Even if you think Buick should stay away from a full-size flagship, it may be destined for production anyways. When a concept is solely a design study, automakers usually avoid disclosing powertrain details, however GM proudly proclaimed its Avenir is powered by a next-generation V6, and Mark Reuss didn’t hesitate to reveal its Omega underpinnings.
Vote below, and feel free to discuss the future, or potential lack thereof, of the stylish new Avenir in the comments.