In a measure to counter General Motors’ recent recall issues, the automaker has hired Jeff Eller in an attempt to limit the detrimental issues over the past few months. Mr. Eller was a director of media affairs for the Clinton Administration 20 years ago, helping to divert negative publicity and help restore the damaged reputation of our nation’s 42nd President. This follows the recent announcement that GM hired Kenneth Feinberg and Anton Valukas, both seasoned vets in the area of undesirable circumstances.
This news from Bloomberg.com comes on the heels of General Motors CEO Mary Barra’s testimony before Congress, who has faced a barrage of questions of GM’s lack of response and action regarding the ignition switch recall. The inaction has led legislators to accuse GM of carrying an air of secrecy around their operations, endangering consumers in the process.
While we can be assured that General Motors has put their best crew together to handle the situation at hand, one has to imagine that the majority of the damage has already been done. How GM moves forward is where these gentlemen’s expertise will come into play.