Dealerships have noticed a spike in demand for Chevrolet’s back-to-basics Captiva Sport crossover, which GM began selling as a fleet-only model two years ago to curb fleet sales of their other crossovers, including the larger Equinox.
According to Automotive News, retail consumers are flocking to used Captiva Sports. Jason Hachmeister, co-owner of Sterling Chevrolet in Sterling, Ill., told Auto News that he bought “a bunch” of lightly used 2014 Captiva Sports at an auction recently, all with fewer than 10,000 miles on them. He said “in the know” customers are coming in looking for the crossover now that it has been on the market for a couple of years. So far, he has sold five used Captiva Sports in the first month and half of 2014.
“It makes a nice switch vehicle for customers who don’t want to spend a few thousand more for an Equinox,” explained Hachmesiter.
The wholesale value of Captiva Sport base LS models at auction is $11,500, about $2,000 less than a comparable Equinox, Ricky Beggs, editorial director of Black Book told Auto News.
The Captiva Sport was brought back as a fleet vehicle so Chevrolet could have more retail supplies of the popular Equinox crossover on hand. GM mostly sells the Captiva Sport to rental agencies, but GM spokesman, Robert Wheeler, said the crossover is also popular among pharmaceutical representatives and other salespeople.