The next-generation, 2015 Ford F-150 isn’t even out yet, but that’s not stopping the rest of the automotive industry from re-evaluating its truck strategy. Case in point: General Motors has reportedly partnered up with both Alcoa Inc. and Novelis Inc. — both of which are aluminum supplying companies — to supply the necessary metal needed for the next-generation Chevrolet Silverado and GMC Sierra full-size pickups, which are currently all-new as of last year.
Those trucks, however, won’t arrive until 2018 at the earliest.
And, yes, while there are concerns of cost increases, economies of scale should eventually take effect, spreading the expenses out to minimize the price hike. Especially since both the F-150 and Chevrolet Silverado are some of America’s best-selling vehicles.
Meanwhile, consider GM’s current three-truck segment strategy.