The all new 2014 Cadillac ELR made a cameo appearance at New York Fashion Week’s Men’s Day. And it was more than just parking on a red carpet outside of the convention center.
Menswear designers Bespoken, Ernest Alexander and David Hart each had the opportunity to take designs from their collections and implement them on the exterior of the ELR.
“This was a fantastic opportunity to marry our style with an American iconic brand,” said Alexander.
Bespoken used a gritty design and incorporated grey and black print with a touch of pop art to their design. On the other hand, Hart took a signature print from his spring collection that pays homage to Hawaii tourism and detonated that print all over the vehicle. Alexander used a classy argyle style print for his ELR.
Watch the video below to see how it all worked out: