According to GreenCarReports, Chevrolet delivered 3,028 examples of the Cruze Diesel from its launch month in May up until December 31st — exactly 1.2 percent of the total 248,224 Cruze sedans sold in America in 2013.
Comparatively, the Volkswagen Jetta TDI, another diesel compact sedan, sold 26,587 units in 2013 while diesel sales of other Volkswagen Group brands exceeded the 100,000 unit mark for the first time. At the same time, the Chevy Volt ranked up 23,094 sales last year, almost seven times the volume of the diesel vehicle sold in 2014.
That said, the Volt was offering far better lease deals on the Cruze Diesel. Not that the two are going for the same buyer, but they are two of the most economical vehicles in Chevy’s lineup. Lastly, the first diesel Cruze was sold for the first time this past May, and originally rolled out in 13 diesel-friendly regions. So the 2013 sales book doesn’t represent its complete annual potential.