Opel, together with MotoGP champion and Opel brand ambassador Valentino Rossi and designer Aldo Drudi, have developed a unique version of Opel’s Adam city car. The customized vehicle will be auctioned off during a fundraising event in December for the Meyer Children’s Hospital Foundation.
There are countless ways to customize Opel’s small car, but this special Adam takes it a step further, as the design is the result of Rossi and Drudi’s combined design efforts. The exterior is inspired by Moto GP livery, blacked-out 5-spoke wheels, and a blacked out grille, while the interior takes the Moto GP inspiration a little further, with leather seats that look like they might have been upholstered using actual race suits.
“The task was to invent a completely new car, and for a good cause. No sooner had I spoken with Opel than I was already discussing with Drudi how to design this special ADAM”, commented Rossi.
The Meyer Children’s Hospital Foundation is an Opel-sponsored charity that supports the Meyer Children’s Hospital that helps to carry out scientific research and excellence in health projects by providing upgrades of technological equipment. The foundation has also invested in facilities to welcome the children and their families, making the hospital environment more comfortable for them.
“The car has turned out beautifully and we’re happy that it will be used to support the Meyer Hospital. We hope that this choice fires up everybody with the same enthusiasm we feel, because we can accomplish a lot together”, concluded Rossi and Drudi.