Believe it or not, Bob Lutz wasn’t always right. Yes, he’s considered by many to be an automotive demigod. But you know what else he championed? Chrome. Freaking chrome.
“Nothing adds perceived value to a car faster,” he once was quoted at a Chevrolet event in 2009. Because shiny.
Enter the present, where the new guard at GM is approaching things differently, especially in regards to chrome.
“Chromes are so yesterday,” Clay Dean, executive director of GM advanced design, told Automotive News. “Natural-finish metal, titaniums, brushed aluminums — they’re cleaner, more elegant.”
And it seems to show, especially with the new 2015 Cadillac Escalade, which is a change-up from what was once probably the chromiest chrome car to ever chrome the earth.