The new GM Military Discount Program offers servicemen and women a new GM vehicle at invoice pricing, much less than the manufacturers suggested retail pricing. The discount can also be combined with existing dealer incentives, including bonus cash, consumer cash, and trade-in allowance.
“GM has long supported the military and military families, and we hope this simplified and enhanced discount will show our appreciation for their service and help make it easier for them to own one of our great new vehicles,” said Chuck Thomson, general manager of GM Retail Sales and Marketing Support.
GM’s military discount is available to all members of the Armed Forces, including active duty, reserves, veterans within one year of discharge and military retirees and their spouses.
More information including a full pricing list can be found on the GM Military Discount Program website.