40 years ago, Buick introduced the first car bearing the Regal nameplate, the 1973 Century Regal. The long two-door served as an upmarket model in the brand’s luxury Century line, marketed as one of the companies “personal luxury cars”.
Back then, the most common power plant for the Regal was Buick’s standard 350 V8, though the bigger 455 V8 was available for order too. In reaction to the initial Arab oil embargo in 1975, the Regal’s standard engine was downsized to Buick’s 231 V6, the same year, the Century nameplate was dropped from the car.
In 1978, the second generation of Regal was introduced, marking the first, but not the last time turbocharging would be used on a Regal to achieve better fuel economy. This car utilized a similar 3.8L turbo V6 that would later find its way into the famed and now highly sought after Buick Grand National’s of the 80’s.
The Regal name has lived on through 4 generations, except for a brief hiatus from 2004-2009 before it entered its 5th generation. In 2013, 40 years later, the Regal has changed a lot, though it still holds onto the sleek looks and dynamic driving experience of those that came before it. And although GM doesn’t offer a performance version to quite match that of the Grand National, the 2014 Regal GS is one solid sports sedan. Seriously, take our word for it, we were just driving it.
So happy birthday Buick Regal from GM Authority. Here’s to 40 more years of approachable luxury.