When General Motors introduced its all-new 2014 Silverado and Sierra trucks in December 2012, we were told (several times) that the automaker was diligent in doing its homework in researching the needs and wants of the various truck customers, and then aligning its findings into the development of its new line of trucks. And just recently, we found what that homework consisted of: The General conducted 18 clinics that saw thousands of participants.
During the events, the automaker asked about such things as styling, the interior, the new CornerStep bumper and the integrated box side handles, among other items. And if preliminary data is any indication, The General’s development, design, and engineering efforts will pay off: the automaker recently announced best-in-class fuel economy and towing ratings for the mid-level 5.3L V8 Ecotec3 engine — a feat that it is achieving without turbocharging a smaller-displacement motor. But even then, we wonder what clinic participants had to say about the off-center steering wheel (see photos below).