General Motors and its joint venture partners sold 215,070 vehicles in China in February 2013, representing a 10.6 percent decrease from February of 2012. The automaker was quick to point out that the decline was due to the week-long Lunar New Year holiday that fell in February this year.
On an operating unit basis, the sales results are as follows:
- Shanghai GM, The General’s main operation in China selling Chevrolet, Buick, and Cadillac vehicles, saw sales slip 2.0 percent on an annual basis to 101,023 units
- SAIC-GM-Wuling sales were down 15.4 percent annually to 110,193 units
- Sales of FAW-GM were down 48.1 percent to 3,670 units
Buick sales were down 0.8 percent year-over-year to 52,340 units. The original Excelle remained the brand’s best-seller with 14,601 units. The Excelle XT and GT closely followed, increasing 20.2 percent to 14,294 units.
Chevrolet sales were down 11.5 percent year-over-year to 46,388 units. The Sail remained Chevy’s most popular model, up 22 percent to 17,304 units. What’s more, sales of the new Malibu sedan more than doubled (up 108.2 percent) to 6,939 units.
Cadillac sales set a February record of 2,295 sales — an 8.1 percent year-over-year increase. Unsurprisingly, the SRX remained the most popular model that accounted for nearly all of the brand’s sales (2,086) in the country; that represents an increase of 36.6 percent year-over-year.
Sales of Wuling vans and LCVs dropped 11.7 percent year-over-year. The Hong Guang set a new February sales record of 32,048 sales, a 29.8 percent year-over-year growth.
Sales of Baojun vehicles dropped 24.5 percent to 6,055 units.
The GM Authority Take
A week-long holiday! We’d like in on that action… so can someone invite us come 2014?
All kidding aside, the decrease in February sales shouldn’t be that much of a concern for The General, since it set an all-new monthly sales record in China in January.
In fact, combined sales result for January and February of 2013 saw GM and its partners selling 525,835 units — a 7.9 precent increase compared to the same time period in 2012. For its part, Shanghai GM sold 255,243 units in China in January and February, a 12.4 percent year-over-year increase, while SAIC-GM-Wuling sold 262,012 units, a 4.7 percent increase. Both results represent record-setting sales results.
FAW-GM seems to be the odd man company out, selling 8,160 vehicles in China — a decrease of 14.1 percent from the same time period in 2012.