So, sports. One of the key elements that make any sport great is the drama and passion of a good rivalry. A rivalry like Michigan and Michigan State, the Detroit Red Wings and the Chicago Blackhawks, or even Liverpool and Manchester United.
No matter how similar the daily lives of opposing sports fans may be, the fact that they root for the other team is enough to start a fist fight at the bar. Or at the very least, unleash floodgates of trash talk. So to see players from Man U and Liverpool speaking the same words in tandem on the latest United Kingdom-aired Chevrolet commercial, the outcry from thousands of die-hard fans immediately followed. Chevrolet sponsors both rival teams, so while this Sunday’s upcoming game between the two makes for a great advertising platform, Chevy’s European marketing planners should have remembered that to many, sports rivalries are nothing to be trifled with. Watch the spot just below.