Like a piece of highly coveted sports memorabilia, the first-issued press kit commemorating the 2014 Corvette C7 Stingray’s unveiling sold for an impressive $4,300 on eBay, with all proceeds benefiting The American Cancer Society. The winning bid was
Rick Hendrick the Bowling Green, KY Chamber of Commerce.
The press kit is much more than a USB drive. Each of the 2,014 kits are individually numbered, and were given out to members of the media and guests attending the event, including us. The entire kit consists of a protective box, encasing soft-touch black box containing a rather impressive and unique USB flash drive with dozens of press releases and photos of the vehicle, a booklet, and a black desk paperweight featuring an actual Stingray fender badge.
But this particular press kit features autographs from Corvette chief engineer Tadge Juechter, GM design chief Ed Welburn, GM North America President Mark Reuss and GM head of global product development Mary Barra. And to anyone’s knowledge, it is the only kit that does so.