• News
  • Forum
  • Photos
  • Tip Us
  • Subscribe

GM Authority

  • Chevrolet
  • Buick
  • GMC
  • Cadillac
  • Opel
  • Holden
  • OnStar
  • Reviews
  • Rumors
  • Opinions
  • Dealer News
  • Racing
  • Video

This Opel Astra Ad Is Like Oceans 11… But With An Opel: Ad Break

3
  • by Alex Luft
  • — Dec 20, 2012
Opel Astra - Oceans commercial

Anyone who enjoyed Oceans 11 is sure to love this commercial for the Opel Astra. Set in an exotic setting, the ad features the five-door Astra hatch, along with George Clooney and Brad Pitt lookalikes running a heist of The Bad Guy’s casino. As you’d expect, a pretty girl is involved, while the clip has a mix of Dutch and English:

The GM Authority Take

We love this kind of advertising: it’s comical, it tells a story, and it still accomplishes the goal of showing viewers the product and showing off its various features (AFL, Opel Eye, etc.)… only that they don’t feel like they’ve just watched a commercial.

Also, it looks like the driving part of the ad was filmed in Yalta (Ukraine). Now, why can’t GM have similar ads for its products in the U.S.?

Google+
Share

— Alex Luft

Alex is the Founder of GM Authority and focuses on covering GM's global business operations and strategy.

  • Previous story Here Are The Top Cars Sold In China During November: By The Numbers
  • Next story Canada To Retain GM Stake, For Now

You Might Also Like

  • Chevy Camaro Jeff Gordon Pepsi ad Jeff Gordon/Pepsi Chevy Camaro Prank: Behind The Scenes
  • Chevy Volt Demo Vehicles Begin Arriving At Dealerships Chevy Volt Demo Vehicles Begin Arriving At Dealerships
  • Adam Opel Statue GM Europe May Shut Down Plants Amid Losses
  • 2011 Cadillac Escalade ESV Platinum Officially Official: GM To Invest $331 Million In Arlington, TX Assembly Plant

3 Comments

  1. Johan says:
    December 20, 2012 at 4:15 am

    Regarding the language in the vid: it’s Dutch :)

    I should know as it’s my native tongue ;-)

    Reply
    • Alex Luft says:
      December 20, 2012 at 1:41 pm

      Thanks Johan. Corrected :)

      Reply
  2. thehofinater says:
    December 20, 2012 at 7:39 pm

    Really nice looking. We need a version here in the US.

    Reply

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *


× six = 30

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>

Notify me of followup comments via e-mail. You can also subscribe without commenting.


  • Login or Register

    Log In
    Register Lost Password
  • GM Authority Newsletter

    Get the latest GM News delivered to your inbox daily.
    * = required field
  • Sponsors

  • Fresh Off The Press

    • Recent Posts
    • Most Popular
    • Comments
    • 2014 Cadillac Escalade 012014 Cadillac Escalade, Escalade ESV Get Minor Changes For Last GMT900 Model Year: RPO CentralMay 19, 2013
    • Chevy Equinox Enough Room For A Hockey GoalieThe Chevy Equinox Has Enough Room For A Hockey Goalie: Ad BreakMay 19, 2013
    • GMC Granite ConceptGeneral Motors Reapplies For ‘GMC Granite’ TrademarkMay 18, 2013
    • 2014 Cadillac SRX2014 Cadillac SRX Gets Improvements For New Model Year: RPO CentralMay 18, 2013
    • Car-Clash-Buick-Encore-vs-Chevy-EquinoxCar Clash: Buick Encore vs. Chevy EquinoxMay 17, 2013
    • Holden MalibuHolden Malibu Awarded 5-Star Safety Rating In AustraliaMay 17, 2013
    • Chevrolet-Mi-Ray-ConceptHow Might GM Bring An Affordable Small RWD Chevrolet To Life?May 8, 2013
    • Cadillac LTS TrademarkGeneral Motors Closer To Registering “Cadillac LTS”, “LTS” TrademarksApril 20, 2013
    • GM Authority Garage - 2010 Chevrolet Equinox-29Spied: Next-Gen Opel Antara, Chevrolet Captiva/Equinox Mules Caught In SwedenApril 19, 2013
    • Bob Socia - Auto Shanghai 2013General Motors Open To Exporting Vehicles From China To The U.S., Says GM China PresidentApril 20, 2013
    • GM 4.3 Liter V6 Ecotec3Here’s How GM’s All-New 4.3L EcoTec3 V6 Stacks Up To The CompetitionMay 6, 2013
    • 2013 Chevy Volt - CaliforniaCommunity Question: Should GM Discontinue The Chevrolet Volt?May 16, 2013
    • The Chevy Equinox Has Enough Room For A Hockey Goalie: Ad Break | zl1owners.com on:The Chevy Equinox Has Enough Room For A Hockey Goalie: Ad Break
    • Danny on:General Motors Reapplies For ‘GMC Granite’ Trademark
    • wbodyfan on:2014 Cadillac Escalade, Escalade ESV Get Minor Changes For Last GMT900 Model Year: RPO Central
    • David on:2014 Cadillac Escalade, Escalade ESV Get Minor Changes For Last GMT900 Model Year: RPO Central
    • soulsea on:2014 Cadillac Escalade, Escalade ESV Get Minor Changes For Last GMT900 Model Year: RPO Central
    • HHRSS on:The Chevy Equinox Has Enough Room For A Hockey Goalie: Ad Break
  • Sponsors

  • Recent Forum Topics

    • 2014 Z28 Transmission
    • Dayton, Ohio GM plants
    • 2014 Equinox info, details
    • Intellilink – blue tooth device won’t delete
    • 2012 equinox syncing contacts from iphone 4
    • recent motor trend article of the ATLAS concept
    • Sierra Production
    • tires terrain denali
    • Rendezvous hard start when warm engine
    • Bluetooth non responsive
  • Sponsors


  • Galleries

    2009 Cadillac OneDark Horse Camaro - PPIHC 20112011 Chevrolet Cruze 5 Door HatchbackLA 2012 - Chevrolet CODE130S Grey2013 Opel CascadaCadillac CTS-V Limited Run ColorsD3 Cadillac SRX Widebody2011 Holden Cruze Series II2010 Global Battery Systems Lab Expansion
  • The Archives

  • Home
  • GMA Special
  • Ad Break
  • This Opel Astra Ad Is Like Oceans 11… But With An Opel: Ad Break
  • Fresh Off The Press

    • Recent Posts
    • Most Popular
    • Comments
    • 2014 Cadillac Escalade 012014 Cadillac Escalade, Escalade ESV Get Minor Changes For Last GMT900 Model Year: RPO CentralMay 19, 2013
    • Chevy Equinox Enough Room For A Hockey GoalieThe Chevy Equinox Has Enough Room For A Hockey Goalie: Ad BreakMay 19, 2013
    • GMC Granite ConceptGeneral Motors Reapplies For ‘GMC Granite’ TrademarkMay 18, 2013
    • 2014 Cadillac SRX2014 Cadillac SRX Gets Improvements For New Model Year: RPO CentralMay 18, 2013
    • Pontiac G8 G3Poll: Should GM Bring Back Pontiac?March 28, 2012
    • Chevrolet logo on Silverado HDShould Chevrolet Replace Holden In Australia, New Zealand?May 2, 2011
    • 2014 Corvette ZR1 SideThe 2014 C7 Corvette: What We KnowNovember 14, 2011
    • GM Authority Garage - 2010 Chevrolet Equinox 5RPO Central: 2012 Chevrolet Equinox With Desirable ChangesAugust 6, 2011
    • The Chevy Equinox Has Enough Room For A Hockey Goalie: Ad Break | zl1owners.com on:The Chevy Equinox Has Enough Room For A Hockey Goalie: Ad Break
    • Danny on:General Motors Reapplies For ‘GMC Granite’ Trademark
    • wbodyfan on:2014 Cadillac Escalade, Escalade ESV Get Minor Changes For Last GMT900 Model Year: RPO Central
    • David on:2014 Cadillac Escalade, Escalade ESV Get Minor Changes For Last GMT900 Model Year: RPO Central
  • ABOUT GM AUTHORITY

    GM Authority is a must-read for GM news, GM rumors, GM reviews, and information about General Motors cars and trucks.

    Join others in discussing The General in our GM Forums and browse photos of GM vehicles in our GM pictures gallery.

    Also, please note that GM Authority is an independent publication and is not sponsored, owned, or in any other way condoned by General Motors Company, its brands, subsidiaries, or partners.
  • Search

  • Get Social

    Follow @gmauthority
  • Login or Register

    Log In
    Register Lost Password
  • News
  • Forum
  • Photos
  • Videos
  • About Us
  • Contact Us
  • Tip Us

© COPYRIGHT 2013 AUTO AUTHORITY, LLC. POWERED BY LSX V8 ENGINES, LOVE & REVERENCE.