On the eve of the debut of the all-new 2014 Chevy Silverado and 2014 GMC Sierra, GM Authority has received a few details about the interiors of the two trucks. Overall, the cabins of both vehicles are said to feature several much-needed improvements over the current models. The improvements will include, but are not limited to:
- Higher-quality materials; the GMC Sierra will feature aluminum rather than plastic
- Fabric seats in black, tan, and gray colors that will be durable and more resistant to staining
- Bigger switchgear and knobs that will be usable with work gloves (press down to activate park assist)
- Improved connectivity with smartphones and other devices (most likely via Chevy MyLink and GMC IntelliLink)
- Increase storage space, such as at the back of the center console
- An unmistakably truck-like interior
- Cup holders for rear-seat passengers integrated into the doors
- A center console that is capable of swallowing a laptop and file folders
- New instrument panels
- Possibly reconfigured switchgear panels that don’t have blanked switches for features with which the truck was not equipped
Even though pickup sales have declined over the last decade, a recovering economy and housing market are signs that truck sales will be healthy in the U.S. next year. The pickup truck segment is crucial for GM — which has set out to increase profits on a per-vehicle basis. By some estimates, GM makes as much as $10,000 in profit per each truck.
Furthermore, GM conducted a significant amount of market research to gauge what GM and non-GM truck buyers preferred in a truck’s interior. According to The General’s studies, customers didn’t want luxurious cabins or carry-over designs from cars. Instead, they want a truck to be a truck — even when it comes to the cabin.
Tune in to the live stream unveiling the new Silverado and Sierra Thursday, December 13 at 9:30 am Eastern Standard Time.