It’s hard not to love Anthony Bourdain’s often brash television personality on the hit television show No Reservations, which recently wrapped up its final season after 8 years of traveling just about every corner of the planet. If you did happen to catch the final episode of him visiting Brooklyn, NY, you may have noticed that the Cadillac XTS made a cameo in one of the promotions for the show, as if he was driving the car. He wasn’t. And chef Bourdain furiously posted on Twitter his thoughts on the whole matter. It’s not pretty.
According to Bourdain, he was never notified from Travel Channel, much less Cadillac, that this would ever happen. And on the notion that he was getting a check from Cadillac regarding the spot, he shot that down as well.
Cadillac spokesperson Dave Caldwell explained to Jalopnik that it was Travel Channel who produced the promo, and that the brand seems caught in the middle of the feud between Travel Channel and Bourdain (this might explain why the beloved TV show will no longer have any new episodes).
“If you’re asking me about his actual tweets… I don’t think we’d take too seriously the things people say when going through a bitter divorce,” Caldwell finalized.