GM Pledges $220 Million To Lordstown, Ohio Assembly For Next Gen 2015 Chevy Cruze
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As reported on yesterday, General Motors announced that it will build the next-generation, 2015 Chevrolet Cruze in the same facility of the current model, Lordstown, Ohio Assembly. Along with Lordstown, GM will be investing it is metal processing plant in the Cleveland suburb of Parma. The total investment will approximate $220 million.
In a press release, GM would not hint at an exact time when production of the new Cruze will start, but did say that the new model will feature new exterior and interior styling, enhanced storage space and improved fuel economy from the current model. Hopefully this all-new model will also spawn multiple body variants such as a coupe and hatchback, along with high efficiency and performance models.
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When are you going to build a Cruze convertible ???
GM is playing catch up again. The hatch and coupe should have been out this year. Someone at GM has been leaving their cojones at home.
The lack of variety from the current Cruze in America could be a repercussion from the bankruptcy.
Manoli, it seems after the bankruptcy they only had so much money they could allocate for tooling across the companies many products, thus the cut in products and even brands. The conservative approach seems to be working, Meaning making making sure the right product is on the market verses throwing all kinds of product into the market and hoping it sticks..
As a current 2011 Cruze LT turbo owner, I am interested in a hatch or wagon version of the cruze and if it is not forthcoming by 2015, I will be going to TRAX or ENCORE because I require additional space behind the rear seat/trunk area for golf clubs, etc.
Please enlighten me if you have any additional details on this as I have already seen the hatch/wagon variants available and proven in England/Europe.