Will Cadillac’s Next Vehicle Be An ATS Coupe?

Cadillac has been surviving fairly well with only three model lines, and plans to release the fourth and fifth very soon with the XTS and ATS sedans. Considering that a new Escalade and an updated SRX are on the way as well, momentum for the Wreath and Crest brand has jolted back to life. And it seems to only be just beginning.

In a recent interview with GM North America President Mark Reuss, Automotive News outlined a foursome of upcoming vehicles that GM’s North American President believes would be possible for Cadillac: two crossovers to slot above and below the mid-sized SRX, and two variants of the ATS. Of course, these models are separate from a large flagship that consumers and automotive media at large thirst for.

As far as larger vehicles are concerned, Cadillac would like to develop something less thirsty than an Escalade, and a bit more roomy than an SRX. Although the SRX is a good size, it’s a bit small to fit seven or eight plump Americans. A true eight-seater crossover fancied up a bit seems to be in the list of cars to build, and it’s on our distant radar.

While we can easily imagine a world with an Audi Q7/Mercedes-Benz GL-fighting Cadillac crossover, a small unit also brings up an interesting opportunity for the brand. But if it’s not something that can exchange blows with the BMW X3 or Audi Q5, it’s not likely to garner much interest. A vehicle such as this is also on our radar, but doesn’t seem to be in sight for the immediate future.

This leaves us with the likes of a potential ATS coupe or convertible. Different body types of the ATS have been an on-again-off-again affair as of late, with one of the scratched models currently being an ATS wagon, as it seems that consumers don’t like performance wagons (we have no idea why). Regardless, if you ask us, we’re most likely bound to see an ATS coupe before a topless ATS, or either planned crossovers.