If your name literally translated to a type of coffee, would you be proud to drive it? Maybe you’re one of those ironic-sense-of-humor types, but most people would rather drink coffee than drive it. And when Opel/Vauxhall officially revealed the Mokka B-Segment SUV, consumers were frankly less than ecstatic about the name.
On the fortunate side, the Mokka is almost a full year from launching, and it doesn’t seem too late to grace the promising little crossover with a new title. As such, Opel’s Facebook page is asking users what might be a better name for “recent Opel models.” And if you want to throw your idea into the proverbial hat, be sure to write it down on their Wall, as well as our comment section below.
As for Opel’s explanation of the Mokka name (which we found after scouring through many aggravated Facebook comments) reads as follows:
The car name “Mokka” takes its inspiration from the small, round coffee beans of the prestigious Coffee Arabica variety. These beans are very refined and full of character. We think these features also apply to our new vehicle. Our potential customers are people who appreciate this level of sophistication.
Anyways, if you are in fact going to suggest a new name for the Mokka, be sure to include a sound marketing explanation.