When the current generation Chevrolet Colorado posts lower fuel economy numbers than the larger and more powerful Silverado, it’s easy to realize that something is a little backwards. Looking forward, General Motors will offer the all-new and hopefully much-better-in-everything Colorado that recently launched in Thailand, here in the United States.
Executed properly, the new Colorado and Silverado should display much less — if any — overlap. But even as the two trucks prepare to try a new dance on the same floor without running into each other, GM North American President Mark Reuss forcasts “a micro-segmentation of what the bandwidth is of a pickup truck,” according to a report from Automotive News.
We would like to translate the quote as saying that there will be a new market segment emerging (reemerging?) below the mid-sized pickup, and we have every right to wildly speculate that vehicles such as the rumored all-new Chevrolet El Camino or perhaps even the GMC Granite CPU will show themselves in the American market in the not-too-distant future.
Source: Automotive News