The proposed 56.2 miles-per-gallon CAFE target for 2025 has automakers scrambling and bracing for the worst. Mark Reuss, GM‘s North America President spoke to Ward’s Auto about the possible target for the future. Reuss says it’s going to be tough, but automakers will have to comply.
“It’s our job to take a look at it, digest it, and put together a data set of what it takes to do it. The auto industry does not get easier. It always gets tougher. That’s the challenge and that’s what our jobs are. If even-stricter guidelines require billions more in investment, so be it. It’s not an either/or thing. It’s how we get there with cars and trucks that consumers really want to buy at a [price] that doesn’t put unreasonable cost on them,” Reuss told Ward’s.
GM sounds like they’re ready for whatever CAFE throws their way.