Holden powertrain engineers have been enlisted to fine-tune the all-new Malibu’s “fuel efficient and responsive” lineup of four cylinder engines for global markets. Pictured here driving through the coastal town of Phillip Island, the Epsilon II-based midsize sedan is being calibrated on public roads as well as at Holden’s Lang Lang Proving Ground in Victoria.
Holden’s collaboration with the Malibu project is part of The General’s global workshare strategy, in which global resources and engineering know-how are used to develop future vehicles. Holden will continue to work on the ‘Bu until the end of 2012, at which point it will go on sale in Australia (and we presume the rest of Oceania as well) wearing the Holden badge. It will mark the first time the Malibu nameplate sees Australian shores.
Elsewhere around the world, the new Malibu will be sold wearing the Chevrolet bow tie. It’s a crucial product for General Motors and Chevrolet — and will be GM’s first truly global midsize vehicle, being available in almost 100 countries around the world and replacing two separate vehicles — the last-generation Malibu as well as the Epica — a vehicle once sold under the Holden/Chevrolet/Daewoo brands, sometimes wearing the Tosca nameplate (to add an aspect of confusion… just for fun).
The GM Authority Take
The Malibu is a great vehicle — a segment leader as far as I’m concerned (watch GM Authority’s first impressions from New York — click here and here). But answer me this: why can’t the Malibu usher in the global Chevrolet name to Australia? It’s not like the ‘Bu is a Holden, anyway… In fact, it’s nearly the same size and has more interior room compared to the (also) midsize Commodore.