Besides serving as the international reveal spot of the 2013 Chevrolet Malibu, the Shaghai Auto Show just became the official launch location of OnStar’s mobile application efforts for the Chinese market.
The OnStar Mobile App, which is the first automotive mobile app in China, is pretty much a translated copy of the OnStar MyLink app available to OnStar subscribers in the U.S. and Canada, providing access to all functions available from a traditional key fob — including remote start, horn and lights, and door lock/unlock — securely from the convenience of a smartphone. Moreover, the app provides subscribers with vehicle information (current as of last vehicle start) such as fuel level and range, remaining oil life, current and recommended tire pressure, and lifetime average kilometers per liter.
Unlike the OnStar MyLink app in the U.S. and Canada that’s available to most 2011 model year General Motors vehicle, the OnStar mobile app will be available to all GM vehicles equipped with OnStar in China.
The GM Authority Take
Expansion is good! But does anyone notice the fact that the app is being called “OnStar Mobile App” in China? Perhaps that will be the new name of the MyLink application that’s rumored to get a rebrand soon?