General Motors has appointed Eric Peterson to the position of U.S. Vice President of Diversity.
His new duties include furthering GM’s efforts in expanding the company’s minority and female representation as well as expanding the company’s connections in various communities. Peterson’s first course of action consists of forginging new partnerships with Detroit Public Schools.
“We want to enhance the education system so these kids could one day come and work for General Motors,” Peterson told The Detroit News in a phone interview. The news just happens to come hot-off-the-heals of GM CEO Dan Akerson’s charity donating a much-needed $10,000 to DPS.
Peterson will retain his role as director of industry dealer affairs, where he manages relationships with GM’s national Dealer Council, Minority Dealer Advisory Council, and Women’s Dealer Advisory Council. He hopes to expand the number of minority- and female-owned dealerships from the current 405 stores.