Volt To Appear In Microsoft Kinect Joy Ride
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Working with Microsoft to market and launch the Microsoft Kinect motion sensor, Chevrolet will allow players to test drive the Chevy Volt via Kinect Joy Ride. The Volt will appear in a special “concept” level in the game, will allow players to earn additional bonuses, and will also enable unlocking and downloading other hot Chevys such as the Cruze, Camaro, and Corvette to drive in the game.
Along with Chevrolet, Microsoft is working with Sprint and T-Mobile to spread the word about Kinect as much as possible. Hopefully the effort will be add to GM’s endeavor to hype up the Volt before its launch next month.
Being the first electric PZEV/EREV to hit the market, the Volt has received a substantial amount of media attention. Perhaps its presence in Kinect Joy Ride will further spread the Volt message to the game-playing public at large.
It remains to be seen whether the folks at Microsoft will try to sell The General on its Automotive Platform that powers Ford Sync.
Source: ZoKnowsGaming
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October 5, 2010 at 6:10 pm
Wow! I like to see that in real life. If not the Volt, maybe a concept convertible Chevy Spark. A little inexpensive city roadster that would go head-to-head against the Smart Cabrio!
October 6, 2010 at 7:46 pm
Good idea! They should make a Spark Cabrio for city use. It truly would go against the Smart Cabrio – but most likely for a few thousand less.
What will be interesting to see is whether it’s possible to make the four-/five-door Spark can be a soft-top. I haven’t seen many cars (especially in that price range) have a convertible design, but I’m sure those crazy engineers can figure it out.
What’s interesting to me though is the reason the Volt in the Kinect game is a convertible… and why it has magic wands sticking out the side. Seems a bit, well, odd – wouldn’t ya say?
October 6, 2010 at 11:58 pm
I think they (engineers) could make a 2-door Spark Cabrio with a trunk. Similar to what VW did to the Rabbit/Golf or what Chrysler did to the PT Cruiser. Maybe they could even add an attractive roll bar (like the Rabbit/Golf, the smart cabrio), for additional structural strength (??). Just a thought.
October 7, 2010 at 8:13 am
That’s a good call. The Spark already looks like a 2-door vehicle with those hidden second door handles. Chopping those doors off would be interesting – as would a roll bar. Makes it look better and provides structural integrity – good stuff!
October 14, 2010 at 11:10 am
This all sounds very fun! Little convertibles like the Spark would make a very entertaining, low cost addition to Chevy’s line up that I think a surprising amount of people would buy. If only we controlled GM’s product plans… :\