GM Increases Volt Production By 50 Percent For 2012

by William Maley
Aug 2nd, 2010

What do you do when President Obama stops by one of yours factories? If you’re GM, you announce an increase to the production of your most PR-friendly vehicle, the Chevrolet Volt.

Previously, GM has announced that it will build 10,000 Volts in 2011, the vehicle’s first year in production, and 30,000 units in 2012. Now, GM has decided to increase production for the Volt in 2012 to 45,000 units – a 50 percent increase.

The number is still 15,000 units less than originally planned by GM executives for the second and third years of the Volt’s availability. The General says increased customer demand for the Volt spurred the decision. Or maybe it was the Volt’s $41,000 price tag. Who knows?

Chevrolet to Increase Volt Production Capacity by 50 Percent
President Tours Detroit-Hamtramck Plant, Home of the Chevrolet Volt

2010-07-30

DETROIT, Mich. – General Motors today said that thanks to strong public interest in the Chevrolet Volt, the 340-mile extended range electric vehicle, it will increase U.S. production capacity of the groundbreaking new car by 50 percent, from 30,000 units to 45,000 units, in 2012.

The announcement came as U.S. President Barack Obama toured the Detroit-Hamtramck facility, where the Volt is being produced now for sale later this year.

“The Chevrolet Volt provides drivers with the latest technology, outstanding innovation, and something no other electric vehicle can provide – peace of mind,” said Edward E. Whitacre, Jr., GM Chairman and CEO. “We are very proud to host the President of the United States at this plant, where the future of the American automobile industry is being built today by the men and women of General Motors.”

The expanded U.S. production capacity is the latest in a series of positive developments for the Chevrolet Volt. This week, participating Chevrolet dealers in launch markets began taking customer orders for the 2011 Chevrolet Volt, following the release of retail and lease pricing. The brand also recently announced unprecedented battery and vehicle limited warranties to bring value and peace of mind to Volt customers. And the number of U.S. launch markets for the vehicle recently was raised from three to seven. In the past few weeks, more than 25,000 people have joined the Chevrolet Volt enthusiast list.

The Volt offers a total driving range of about 340 miles and is powered by electricity at all times. For up to the first 40 miles, the vehicle drives gas- and tailpipe-emissions-free using electricity stored in its 16-kWh lithium-ion battery. When the Volt’s battery runs low, a gas-powered, engine/generator seamlessly operates to extend the driving range another 300 miles on a full tank.

The Detroit-Hamtramck plant received $336 million in new investment to prepare for production of the Volt, part of more than $700 million GM has invested in eight Michigan facilities to support Volt production since 2008. This includes a 33,000 square-foot battery systems lab in Warren; a battery assembly facility in Brownstown Township; and supporting engine and stamping operations in Grand Blanc, Bay City, and three plants in Flint.

Besides direct GM jobs, the Volt has helped spur additional supplier employment and investment. Earlier this month, battery cell supplier LG Chem/Compact Power Inc. broke ground on a $300 million, 650,000 square-foot plant in Holland, Mich., to support Volt production, creating 400 jobs. In addition, the Volt helped start an electrification trend. Since its debut in January 2007, other automakers have announced 30 plug-in hybrid or electric vehicles.